Also shown are large-format exposition vinyls to set the scene for various products set out within their range. This involved some careful image extension and manipulation to work at this large scale without any obvious repetition, particularly with the Cotswold bricks vinyl.
Brief and answer: Create an e-commerce website for Ivyliving (a division of Ivyline) in a short time before an exposition launching their new fireplace products, providing customers with an online shop to make orders. Needing to reflect the higher-end look and feel of existing Ivyline, work functionally well with SKUs, multiple product images and the ordering process, I created a WordPress website and customised a suited Theme to work with the product and lifestyle images, editing them to fit and work well with plenty of visual impact and presence at the outset with the ability to increase the scope of the website, search and product listings later. On Products, I utilised a neat effect where the image changes to one isolated on a white background on mouse hover. This project included the Home, Products, About Us and FAQ pages and a login area with WooCommerce and card ordering functionality.